How To Choose The Perfect Domain Name For Your Blog
Similar to choosing a company name, choosing a domain name will require a lot of consideration and thought. Mainly because your domain name will represent your identity online. It is optimal to come up with a domain name that will be easy to promote and to find, but that will also fit your blog niche.
Below are some steps you should follow if you wish to come up with a perfect domain name.
Easy to type
Online success requires a domain name that is extremely easy to type. It will be harder for visitors to find your website if you use words with multiple spellings, or if you use slang words. For example, using xpress instead of express, or u instead of you.
I always recommend people to come up with short names. There are numerous, and obvious reasons why. Your customers may be misspelling and mistyping your domain name if it is complex and long. Simple and short is the best way to go.
You should try using keywords that explain the services and blog type you offer. For example, if your blog is about banana milkshakes, you probably want to pick something like bananamilk.com or milkybanana.com. This will help you with search engines and your visitors will have the idea what your website is about.
If you want to reach only certain people, for example locals, you should include your state or city in your domain name. This will allow local residents to find your website easier, and they will also remember it faster.
Hyphens and numbers
Hyphens and numbers are usually misunderstood and you should avoid using them in your domain name. For example, imagine telling someone your website address in person. They won’t know if they should spell your domain name with words (five) or by using a numeral (5). Making it harder for people to remember serves you no purpose.
As you already know, there are already millions, even billions of websites on the internet at the moment. Having a domain name that’s memorable and catchy is essential, but also something that’s very hard to do nowadays, since there are so many websites. While you’re brainstorming for ideas, always share them with your friends to make sure if it makes sense and if it sounds appealing.
Once you come up with the desired name, you have to make sure that your idea isn’t already being used, that it isn’t copyrighted or trademarked. If it happens that the name you decided to go with is already taken, you have to change your decision. Stealing someone else’s domain name could result in a huge legal mess, and that’s something no one wants to deal with.
Protecting your domain name
If you’re able to, you should always purchase a couple of domain extensions. Even better, if you’re able to afford you should buy misspelled versions of the name you’ve picked. This will stop other people to claim the domain with a name similar to yours – protecting your blog name from others, and ensuring that visitors are directed to your blog, even if they mistype the name.